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cartoon of a girl looking at a computer monitor

In part 2 of our online video study we wanted to better understand why people watch online videos, how they help their everyday life, what platforms they actually claim to use, what types of video content they like best, and what could keep them using platforms with mid-roll ads or blending paid ads and subscription[…]

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Abstract In the wake of Google+’s ultimate demise, MySpace deleting 13 years of user data, and amidst the carnage and chaos that is the on-going highly questionable handling of privacy and security by Facebook the question arises, is social media dying? And if so, who is next to get the ax like Goolge+ and shut[…]

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We’ve begun conducting an annual study to measure online video viewing habits, as well as answer some nagging questions that relate more to current online video consumers than past consumers. This study was fairly complex and includes a lot of data, to make it more manageable we’re breaking down the results into 3 different parts.[…]

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We worked with local retail store, Anime Pop, here in Addison, TX to track the impact of Pokemon Go Lure drops on their business over the weekend. There were a few hiccups with the game servers crashing but all in all we were able to get 10 Lures dropped and track the impact of those[…]

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american business award most innovative company

On Monday we were selected as a Bronze recipient of the 2016 American Business Award for Most Innovative Company of the Year with under 100 employees. We know nothing about the American Business Awards but we applied anyways. We’ve dug into the data on the past winners of this award to understand how good or bad[…]

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